In 2019 the first ever Coke sample bottle made using recovered and recycled marine litter was introduced. A food and drink packaging first.
Key achievements:
- Introduced the first ever Coke sample bottle made using recovered and recycled marine litter. A food and drink packaging first
- In Europe, Coca-Cola replenished more than 215% of the water it uses in its business, helping to restore 290 km2 of land and water through 45 projects in 18 countries
- In 2019, opened the bioplastics technology for innovative plant-based PlantBottle packaging to all industry to give more companies the opportunity to use recycled plastics partially made from plants
- removing unnecessary or hard to recycle plastics: introduced the Innovative KeelClipTM packaging technology in Europe rolling it out in Ireland, the Netherlands and Poland in 2020. A minimalist recyclable paperboard “topper” to replace plastic shrink film, representing a first for the non-alcohol ready-to-drink (NARTD) industry
- using 100% rPET bottles for brands like Chaudfontaine, Smartwater and HonestTea and for all locally produced drinks in Sweden, working towards 100% recycled and renewable content to ensure PET bottles are not made of virgin material
Ongoing actions:
- The company promised to return 100% of the water it uses to make its drinks. It met that goal and continues to regenerate more water than it uses each year
- by 2030 it has committed to reduce its total carbon emissions 25% below where they were in 2015. That means no matter how much the company grows between now and then, it will emit 25% less carbon in 2030 than it did in 2015. This is a science-based target
- In early 2018, the company announced its ‘World Without Waste’ vision, to support a circular economy for packaging including:
- Committing to help collect and recycle a bottle or can for everyone that it sells by 2030
- Designing packaging made with up to 50% rPET by 2030 or sooner
- Ensuring that all packaging will be 100% recyclable by 2025 or sooner
- Along with its bottling partners, supports well-designed deposit return schemes across its wider European markets, where effective alternatives are not already in place
Learn more here