UNESDA submits response to EU consultation on the inception impact assessment on empowering consumers in the green transition

UNESDA sent its official response to the EU consultation on empowering consumers in the green transition.
Our sector fully supports the Commission’s approach that consumers must be at the heart of the green transition and that providing them with the better tools to contribute to this transition will be crucial, building a partnership between producers and consumers.
For the soft drinks industry empowering consumers means having a holistic approach to the green transition: it should be based on a realistic and workable transition period, it should promote an EU approach to environmental information as well as providing a clear direction to economic operators to make long-term investments into circularity and sustainability.
The UNESDA contribution in full can be found here: https://ec.europa.eu/info/law/better-regulation/have-your-say/initiatives/12467-Consumer-policy-strengthening-the-role-of-consumers-in-the-green-transition/F547440